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CUSTOMIZED PROJECT DESIGN
Center for Survey Research staff have the background and experience to design a high quality, scientifically valid study that is customized to your research needs. We will help you clarify your study objectives and advise you on how to get the most research value from available resources.
- CHOOSING THE RIGHT MODE OF DATA COLLECTION
CSR can advise on the most productive and cost-effective method of collecting your data - telephone, mail, electronic, or in-person. We ensure scientific validity for your study by helping to specify procedures for selecting respondents within households, securing cooperation, and following up incomplete interviews or questionnaires.
- INSTRUMENT DEVELOPMENT
Writing Questions:
- CSR can write questions for you or assist you in drafting your own. We ensure that the responses to your questions provide the information necessary to your study.
Scales and Measures:
- CSR will help you determine the best question formats to measure people's opinions, experiences, attitudes, and behavior.
Question Order:
- We can advise you on proper sequencing of items, a critical design feature for maintaining objectivity and ensuring that respondents understand your study.
Sensitive Questions:
- Several effective strategies may be employed to elicit confidential or personal information that may be crucial to your study.
Pre-testing:
- Before a survey is implemented, CSR will test your instrument in the field. We will then work with you to eliminate any problems with questionnaire design, wording, definition of terms, response categories, programming, sequencing, or timing.
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PROFESSIONAL INTERVIEWING AND DATA COLLECTION
CSR specializes in the use of Computer-Assisted Telephone Interviewing (CATI) and Personal Interviewing (CAPI), as well as mail surveys using both standard paper-and-pencil questionnaires and surveys on disk.
- COMPUTER ASSISTED TELEPHONE INTERVIEWING
Computer-Assisted Telephone Interviewing (CATI) increases the efficiency, accuracy, and flexibility of surveys, operating in the background while the trained interviewer asks the questions and probes for accurate responses. The computer system stores a data base of phone numbers and streamlines the process of sampling numbers, dialing, scheduling call-backs, and recording the outcome of each call attempt. Accurate, instantaneous data entry is assured by the CATI system: questions appear on a computer screen in programmed sequence for interviewers, and responses are recorded directly in the computer. The costs and inaccuracies of separate data entry are eliminated. View our CATI lab.
- SPECIALIZED INTERVIEWING
When you need to survey organizations or businesses, CSR interview specialists can get answers from busy professionals. Our trained interviewers can also manage complex quota designs or mixed data-collection modes.
- MAIL SURVEYS
CSR uses the "Tailored Design Method" to organize multiple mailings that maximize response rate and minimize non-response bias. CSR can do your questionnaire layout work in-house.
Additional data collection services offered by CSR include:
- Web survey design
- semi-structured in-depth interviewing via telephone
- mail surveys using electronic CATI/CAPI techniques on diskette or via computer networks
- focus groups
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STATISTICAL ANALYSIS
CSR prepares statistical analyses and reports of survey results ranging from simple tabulations to authoritative, in-depth narrative reports. Our analyses include:
- descriptive statistical analysis of survey responses
- cross-classification analysis with demographic or other predictive factors
- adjustments for stratified and strategic sampling
- multivariate analysis: ANOVA, linear and non-linear regression, logistic response models, categorical methods
- comparisons over time, longtitudinal analyses
- sensitivity analysis, significance testing
- content analysis of open-ended responses
- matching to U.S. Census and other geosocial data
- data entry from your questionnaires
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CSR REPORTS
CSR prepares statistical analyses and reports of survey results ranging from simple tabulations to authoritative, in-depth narrative reports. Types of report include:
- simple tabulation of survey results
- multi-banner tables
- narrative reports
- presentation graphics
- executive summaries and press materials
- methodology reports
- delivery of machine-readable data sets for your further analysis
- professional presentations
- support of expert court and legislative testimony
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