Business Students Compete In 19^th Annual International Case Competition Hosted By U.Va.’S Mcintire School Of Commerce

February 7, 2000 -- By December 1991, it was clear that Faith Mountain Co. was on its way to another record-breaking year. When they stopped to reflect on the growth of their business, however, Cheri and Martin Woodard admitted they faced some tough questions. What next? Could they count on continued growth at this rate, and if so, could they manage it and remain profitable? Where should they grow and how? What financial and human resources would be required and would this small catalog company in the Blue Ridge Mountains be able to attract and retain them?

Students at five top undergraduate business schools will have less than 24 hours to prepare a solution to a business problem similar to the one above at the 19th annual international case competition run by undergraduates at the University of Virginia's McIntire School of Commerce.

The McIntire International Case Competition, Feb. 23-27, will bring together teams of undergraduate business students from around the world. The defending champions are from the University of Western Ontario's Richard Ivey School of Business. They will be challenged by teams from the Copenhagen Business School, in Denmark; the University of Technology, in Sydney, Australia; the Instituto Technologico Y De Estudios Superiores de Monterrey, in Mexico; and the College of William and Mary, in Williamsburg, Va.

The event, believed to be one of the oldest of its kind in the country, is entirely organized and managed by undergraduate business students at the University of Virginia.

This year's keynote speaker will be Tom Wendel, the chief executive officer of Bridge Information Systems, a financial information and services company based in New York City.

Dhruv Sharma, a fourth-year McIntire student who attended last year's competition, said: "It was interesting to see the different strategies that each team came up with and the competition was intense. I can't wait to see what case comes up this year."

For more information about McIntire's international case competition, contact Su Cheng, a student organizer, at (804) 982-6300, or stc8k@virginia.edu. Visit the McIntire web site at: http://www.commerce.virginia.edu

Contact: Jim Travisano, (804) 924-7005

FOR ADDITIONAL INFORMATION: please contact the Office of University Relations at (804) 924-7116. Television reporters should contact the TV News Office at (804) 924-7550.
SOURCE: U.Va. News Services

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