DARDEN'S EXECUTIVE EDUCATION SUMMER PROGRAM DRAWS THE BEST AND THE
BRIGHTEST FROM AROUND THE WORLD 

	CHARLOTTESVILLE, Va., June 24 -- Rising corporate stars from
around the world have gathered at the University of Virginia's Darden
School to study American business know-how.
	Darden's 40th offering of The Executive Program (TEP) started
June 2 and will run through the second week in July.  The six-week
program, which was ranked best in the country by participants in
"Business Week's Guide to the Best Executive Education Programs" in
1993, the most recent ranking, has drawn 96 executives from 22
countries. 
	"Because of the nature of global business, many executives
find it essential to take the time to study the competitive dynamics
of their industries and search for the best ideas to restructure and
refocus their firms," said Brandt R. Allen, associate dean for
executive education. "TEP is designed to provide just such an
opportunity." 
	The program is designed for senior managers who undergo an
intensive, interactive program that combines an integrated curriculum,
case studies and class discussions with teaching by top-flight
faculty.  The mini-M.B.A. format is designed to return the
participants to their jobs with new skills, renewed enthusiasm, and
the vision needed to lead their companies into the coming millennium.
	The list of past participants reads like a Who's Who of world
business and government. It includes AT&T, CIBA-GEIGY Corp., IBM
Corp., Glaxo Wellcome plc, Gold Fields of S.A., Ltd., New Zealand
Dairy Board, Saudi Aramco, Union Bank of Switzerland and the U.S.
Navy. 
A comment by Marcus B. Bradsher, general manager of Parras Cone De
Mexico, a participant in last year's program, is typical:  "The
remaining 25 to 30 percent of my career will be focused on
international/global initiatives, and TEP '96 was a unique experience
to contemplate the vast complexities and challenges to help prepare me
for the future." 
	The cost of TEP '97 is $24,500, which includes tuition, study
materials, lodging, most meals and a program at the Brookings
Institution in Washington.
	Darden's executive education division will be offering more
than 90 programs to over 3,000 participants in the coming year. 
###
June 23, 1997
	For more information, call Brandt R. Allen at (804) 924-4842,
or Elaine Ruggieri at (804) 924-3220.  Television reporters should
call our TV News Office at (804) 924-7550.