ROBINSONS' GIFT TO HELP ARTS AND SCIENCES
 MEET FUTURE NEEDS

	CHARLOTTESVILLE, VA., Oct. 6 -- Jerrold and Joanne Robinson
have created a $1.5 million trust that will support the University
of Virginia's College of Arts and Sciences, it was announced at
today's Board of Visitors meeting held to officially start the
University's $700 million capital campaign.
	The deferred gift will support the Dean's Fund for
Excellence, which provides unrestricted money that enables the
College to meet unforeseen needs.  "For decades to come, income from
the trust will give the College the flexibility to capitalize on
promising academic opportunities," said U.Va. President John T.
Casteen III.
	A member of the College class of 1944, Jerrold Robinson is a
pioneer in the field of licensed merchandising. The former CEO of
Pilgrim Industries, he directed a company that perfected the process
of imprinting images on clothing and initiated a long-standing and
highly profitable apparel licensing agreement with Walt Disney.  His
success in this and other ventures won him a place in the Licensing
Industry Hall of Fame.
	Robinson is now a director of Reflexite Corp., a high-tech
manufacturing company that produces reflectors used on trucks, cars,
boats and airplanes and reflective materials worn by joggers,
highway maintenance workers and firefighters.
	A former vice president and design director at Pilgrim
Industries, Mrs. Robinson now designs and sells homes.  
	Currently residents of Rye Brook, N.Y., the Robinsons are
planning to design and build a home in the Charlottesville area.
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October 6, 1995